Lead story
Casper is back after a 746-day gap.
The current evidence cluster touches 17 true-crime-heavy buying contexts. That is the kind of returning budget a publisher sales team can act on this week.
Weekly sales intelligence for podcast publishers
The brands that just started, or just came back to, podcast advertising.
A Monday email and CSV of evidence-backed advertiser leads pulled from metadata-visible podcast show notes. Built for publisher sales teams that need callable brands, not dashboards.
Payment and email capture links are not configured in this static file. Run `landing/server.py` with Stripe/Buttondown/Resend settings to enable live checkout and delivery.
Reese's / Hershey903-day returnCPG
National Car Rental2953-day returnTravel
Keeper Security741-day returnB2B
lululemoncelebrity showApparel
Xyzalnew in corpusOTC
FlexGennew in corpusEnergy
PINnew in corpusHR tech
Rythm HealthQC recoveredHealth
Plans
Self-serve pricing deliberately sits below enterprise ad-intelligence suites and above generic newsletter pricing. No sales call required.
Free
$0
Weekly teaser for testing whether this belongs in your workflow.
- 3-5 public leads
- No CSV
- One-click unsubscribe
Radar
$149/mo
The main product: actionable weekly leads for one sales seat.
- 20+ audited leads per issue
- Email + CSV every Monday
- Evidence links and snippets
Team
$349/mo
For small sales teams or agencies that want routing and history.
- Everything in Radar
- Team CSV delivery
- Historical lookup requests
Issue #0
The sample issue is public. Paid subscribers get the Monday issue plus CSV delivery.
Honest FAQ
Precise claims beat inflated claims. This is sales prospecting from visible metadata, not omniscience.
How is this different from Podscribe or Magellan?
Those are enterprise ad-intelligence products. This is a self-serve seller-side weekly list: who looks newly active, why the lead is callable, and where the evidence is.
Does this see every podcast ad?
No. It sees metadata-visible show-note evidence. Dynamic ad insertion is outside the claim and outside the initial product.
What does "new" mean?
First appearance in our 9.07M-event show-notes corpus and extraction rules for 2000-2026. It is not a claim of first-ever advertising on the internet.
Why should a publisher sales team care?
A brand that just started or returned is already budget-active. That is a better cold-start signal than a static category list.